Hello There!
I'm Ashley, a coach specializing in fat loss and muscle growth for both men and women, dedicated to guiding individuals toward their body goals through incremental and sustainable habits.
As a mother of two, I understand the challenges of balancing family responsibilities while prioritizing personal well-being. My focus is on helping people develop healthy habits around exercise, nutrition, and self-care without restrictive measures. My mission is to empower you to embrace your body, fostering confidence and comfort in your own skin. I’m passionate about facilitating physical transformation while nurturing a positive mindset and deep self-acceptance, ensuring that you achieve your body goals without the need for restrictive diets, unsustainable workout plans, or food guilt. Everyone deserves to feel confident and comfortable in their own skin.
My Approach
Welcome to Non-Negotiable Living, a holistic approach to health that addresses the interconnected pillars of Exercise, Nutrition, Mindset, and Habit Building and Accountability.
I understand the challenges of balancing various responsibilities while striving for personal growth and well-being. My coaching method is designed to empower both men and women to thrive in every aspect of their lives. If a busy mom can do it, then anyone can!
Customized Guidance
I tailor my coaching to fit your unique goals, challenges, and aspirations.
Mindset Mastery
We’ll overcome limiting beliefs, boost self-confidence, and cultivate a success-oriented mindset.
Work-Life Integration
Discover strategies for harmonizing career, family, self-care, and personal growth.
Effective Strategies
Get proven techniques for productivity, time management, and achieving meaningful goals.
Overall Well-Being
Prioritize your physical and mental health to sustain a balanced and fulfilling lifestyle.
About Me
I'm a Wife
My amazing husband Cory and I started dating in 2013 and married in 2017. We met while working in the oil and gas industry in Colorado and later moved to Idaho to start our family.
I'm a CEO
I believe everyone deserves to feel confident, comfortable, and healthy in their bodies. This belief led me to create Non-Negotiable Living. If a busy mom can achieve this, then anyone can!
I'm a Mom
My kids are my driving force. Everything I do is for them. They are my greatest blessings, and my goal is to be the best version of myself each day so I can provide them with everything they need.
What Got Me Here?
2008
Completed a degree in fitness training and human performance and got certified by the ACSM and the NASM as a personal trainer.
2012
Completed my IMBA with concentrations in foreign language and foreign affairs from he University of Denver Daniels College of Business.
2011
Completed a dual bachelors degree in psychology and business from the University of Denver.
2023
Completed my certification as a life coach through the JSCS.
Why My Programs Work
Routine
Our programs focus on just 30 minutes of exercise 3-5 days a week, along with daily walking. With only 1.5% of your time dedicated, it's a manageable commitment for anyone.
Sustainable
We take a flexible approach to nutrition with the 80/20 rule. There are no "bad" foods; it's all about balance and enjoying life without restriction.
Science Backed
Our methods are grounded in scientific research. The exercise and nutrition plans we use are proven to deliver results, making progress a certainty with the right approach.
Customizable
Each program is tailored to fit individual abilities, knowledge, and goals. Whether you're starting from scratch or looking to optimize, our plans are designed specifically for you.ation as a life coach through the JSCS.
How Does it Work?
Muscle-Centric Focus
Instead of just weight loss, we emphasize muscle growth and fat loss. Our approach prioritizes body recomposition over simple weight reduction, ensuring you build and maintain muscle while losing fat.
Protein Prioritization
Many diets overlook the importance of proper fueling for muscle growth and fat loss. We prioritize adequate protein intake to support your body’s needs, helping you achieve your goals more effectively.
Education-Based
We go beyond exercise and nutrition to educate you on key factors like macronutrients, progressive overload, and the impact of cortisol and sleep. Our comprehensive approach ensures you understand and implement strategies for long-term success.
Why Does it Matter?
Disease Statistics
60% of adults have chronic diseases, with 40% having more than two.
Walking Benefits
For those under 60, walking 8-10k steps daily reduces premature death risk by 39%. For those over 60, 6-8k steps cut the risk by 50%.
Health Risk Factors
Poor nutrition, inactivity, and excessive alcohol are primary causes of chronic diseases.
Exercise Impact
Just 150 minutes of exercise per week (30 minutes a day) significantly lowers the risk of chronic illnesses.
Cancer Risk Reduction
Regular exercise decreases the risk of several cancers, including breast, prostate, colon, endometrium, and pancreatic.
